Abstract:
Objective of this study was to propose a set of national broadband strategies that suits to Sri Lankan context. Strategic planning process is used as the model to build up national broadband strategies. Initial step of the model is to set some strategic objectives. Therefore, set of strategic objectives, goals, targets for broadband were proposed. It is required to conduct an environmental scanning process which can be used to identify internal and external factors of the broadband environment. Environmental scanning process was done by a questionnaire which was administered among industry personnel and also the face to face interviews were carried out with government body personnel which represented from TRCSL and ICTA. Interviews which were carried out, revealed about existing broadband strategies and also the national broadband policy which has been drafted by a committee of broadband experts. Then the set of broadband plans were formulated and proposed and output of literature was used a platform to build up broadband plans. Literature survey was carried as an analysis of approaches that leading countries have taken in expanding their broadband markets, with a focus on the Republic of Korea. In addition, case studies covered Finland, France, Japan and the United States. Another case study of broadband implementation of Nigeria was also discussed in literature survey. Then this study revealed some set of broadband initiatives and policies that can be aligned with broadband plans. Those initiatives and policies are validated by the outcome of the literature survey and the discussion which had with government body personnel.
