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Personality traits of Sinhala fonts on road informative sign boards: on readers’ preferences test

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dc.contributor.author Eramudugolla, S
dc.contributor.author Samarawickrama, S
dc.date.accessioned 2022-03-11T05:04:57Z
dc.date.available 2022-03-11T05:04:57Z
dc.date.issued 2019
dc.identifier.uri http://dl.lib.uom.lk/handle/123/17270
dc.description.abstract Sri Lanka is a multi-lingual country and Sinhala, Tamil and English languages are used for communication purposes such as advertising, packaging and wayfinding etc. Among those communication tools, road signs help to keep road safety and efficiency. Road signs communicate important information about road safety, through type and symbols. Therefore message on road signs should be impressed to road user within very short time period. Hence high legible typefaces are used for road signs as well as type personality helps to recognise words easily. Therefore, this research focuses on the font personality of Sinhala typefaces in road informative signboards. Existing Sinhala typeface in road informative signboards is DL-Araliya and it was designed for print-based materials. Throughout the literature review based on type personality based on Latin script, personality traits were loaned from Latin road signboards: fast readable, unique, individual, short, heavy, fashionable, classic and solid. The stimuli were completed with adjective pairs of each personality trait. Also, a name of an unknown city in Sri Lanka included being a mark on a Likert scale. Six sample typefaces with similar anatomical features were selected for Tinker user preference test. The sample group consisted of individuals familiar with Sinhala typefaces on road informative signboards in Sri Lanka. The group was asked to mark their preference on the stimuli and the results were analysed with a mean value of each personality trait. In conclusion, the research proved that each Sinhala font had its own personality. FM-Ganganee was identified as the most appropriate font that has the required personality for road informative signboards. en_US
dc.language.iso en en_US
dc.subject Readers’ preference test en_US
dc.subject Sinhala font en_US
dc.subject Informative signboards en_US
dc.title Personality traits of Sinhala fonts on road informative sign boards: on readers’ preferences test en_US
dc.type Conference-Full-text en_US
dc.identifier.faculty Architecture en_US
dc.identifier.department Department of Architecture en_US
dc.identifier.year 2019 en_US
dc.identifier.conference Re-evaluating Space across disciplines en_US
dc.identifier.place Colombo en_US
dc.identifier.pgnos pp. 429-436 en_US
dc.identifier.proceeding Proceedings of the 12th International Conference of Faculty of Architecture Research Unit (FARU), University of Moratuwa, Sri Lanka, December 03, 2019 en_US
dc.identifier.email shyanikaeramudugolla01@gmail.com en_US
dc.identifier.email sumanthris@uom.lk en_US


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