Abstract:
The mango industry faces challenges due to the perishability of fruits, seasonality, and high demand in processing and fresh fruit markets. To ensure product authenticity, tracing methods are crucial. This study examines the existing traceability system and authenticity while identifying logistics gaps in the mango supply chain. Research focused to develop a block chain-based method to enhance quality, safety authenticity and returns of mango value chain. Primary data collection comprised of environmental scanning, institutional analysis, and participatory approaches. 74 respondents mango value chain included into the sample. Qualitative tools and descriptive statistics were utilized to assess traceability. Results showed that export-oriented mango value chains, especially TJC mangoes, maintained safety, quality standards, and traceability. However, fresh mangoes for local markets and processing lacked similar measures. Poor postharvest management and contamination issues, notably with ripening agents, significantly impacted the safety and quality of the fruits. Exporters demonstrated tracing capabilities up to the collection agency level using stickers with quality information. Common logistics issues included limited awareness among value chain actors, poor communication between nodes, and information asymmetry were key barriers. This study underscores the need to improve traceability, safety, and quality standards in the mango supply chain. Implementing block chain technology could address these challenges and enhance efficiency, transparency, and trust throughout the industry, benefiting all stakeholders.
