Abstract:
The emergence of TQM has been one of the major developments in management practice
in the last two decades. The recognition of TQM as a source of competitive advantage has
been widely promoted around the world, especially in Western countries, and today very
few (especially manufacturing) companies can afford to ignore the term (Prajogo, 2005).
On the other hand, effective application of technology is a key source of competitive
advantage for modem industry. However, the co-alignment between Technology
Management systems into established business processes represents a continuing
challenge to many firms. It will be valuable for manufacturing organizations to identify
this co-alignment and integration between TQM and Technology Management to set
successful competitive strategies. Recent research justifies that TQM affects directly as
well as indirectly on inventory, quality and financial performance of the organizations
(Kaynak, 2003). The integrative effect of marketing and TQM on organizational
performance (motivation, marketing, productivity and societal) is also found to be
significant. Another research done based on Australian organizations (Prajogo and Sohal,
2006) justifies that TQM and technologylR&D practices moderately co-aligned with each
other and this leads to enhance organizational quality and innovative performance.
